Frequently Asked Questions

Frequently Asked Questions about Legally Branded Academy 2.0

Click the questions below for more information.

The Legally Branded Academy 2.0 is for every size of business from startup right through to 250 employee size companies. The processes show you what to do in various situations which have far reaching intellectual property implications. It’s just like having your own in-house lawyer to advise you what to do and when, and prevents you overlooking important IP issues or making incorrect decisions

Yes, it is a process based system that is universally relevant to every business whether it has a big idea to implement or is simply running every day and coming up with new marketing initiatives or creating new offers. It is how to protect a business, so every forward-thinking entrepreneur, creative and thought leader needs it.

Few businesses consult lawyers on the intellectual property issues that arise in the very early stages of their projects, such as when they’re choosing names or even when they’re commissioning websites. That’s because often people don’t realise that their early actions and decisions have far reaching intellectual property implications.  Alternatively, it may not be feasible for them to incur legal fees when the project is in its infancy and unproven as a concept. Invariably, knowing how to make good choices in the early stages of projects requires a different approach to consulting lawyers using the traditional lawyer/client one to one advisory service approach.  The system is not designed to replace lawyers. It is designed to give businesses access to the information, advice and support they need in order to take account of IP in all the decisions they make at the start of projects.  A lot of IP protection you need in business is down to taking the right actions early on.

Yes you need to check whether there are any gaps in the actions you’ve previously taken, double check the name you’re using won’t be at risk of infringing on third party rights and much more. It’s clear from the decision in Skydrive that even a registered trade mark does not protect you against trade mark infringement.

You often don’t know what you don’t know. So, you can only search for what you know you need to search for. Even then, you may not have enough information and existing background knowledge to know how to apply a search result to your situation correctly. The Legally Branded Academy 2.0 is a risk management  solution focused on intellectual property protection and management. Much of the information in it can’t be found on google, or if found could be inaccurate or out of date.

Test Legally Branded Academy 2.0 out RISK FREE… and if you decide it’s not for you, let me know within the first 30 days and you’ll get 100% of your investment refunded.

The Legally Branded Academy 2.0 is about identifying IP situations and using processes to address those situations. As such it’s universally relevant including for the USA.  The principles are the same in common law countries. Intellectual property is an international legal subject and there are many treaties in existence between nations worldwide, such as the Berne Convention. This means that intellectual property terminology like patents, designs, copyright and trademarks, have a similar meaning globally. There are also international mechanisms in place for protecting intellectual property worldwide, so even where a right is territorial, such as trademarks, there are treaties in place which enable you to start the process off by getting international priority protection for up to 6 months from the date of your initial filing.

This is not about doing your own legal work. It is a business system for making better intellectual property decisions and choices.  It enables you to train your team so that the processes do the work of protecting your IP.

Yes buy consultancy and combine the LBA with advice. Whether you need one hour or much more simply let us know by emailing [email protected]

No. It’s great if you have your own templates. The LBA processes do come with templates to use for people who do not yet have templates specifically adapted for their own business. The purpose of the LBA is to provide processes rather than templates.

No, the Legally Branded Academy 2.0 is not designed to teach you how to register your own rights. Instead it is designed to show you how to make good choices, such as of names, as that is a key way to protect your IP. If you do want to register your own trade mark we have a standalone course available that guides you to do this. Let us know if you’re interested by emailing [email protected]

Send us an email to [email protected] letting us know how many licences you require and we will be in touch.

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